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Dez 17

UK: Alcohol units campaign raises awareness – research

Tag: Allgemeines,Ländersigi.hiss @ 17:58

just-drinks.com editorial team – The UK government has said that its ‚Know your Limits‘ campaign has been successful in raising awareness of the number of units in drinks. Figures released today (17 December) by the National Health Service Information Centre show that the percentage of people correctly identifying that there are three units in a large glass of wine has risen from 6% to 21%. The figures also show that the percentage of men correctly identifying their daily units guidance has risen from 29% to 34%, and for women from 34% to 37%.Public health minister Dawn Primarolo said: „Thanks to the Know Your Limits campaign, more people now know how many units are in their drinks.“ The first burst of the Know Your Limits campaign launched in May and ran on TV, posters, press, radio, online and mobile phones. The campaign restarted on 17 November and runs to the end of January.

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