Sep 13 2016
PLMA’s Annual International Salute to Excellence names best supermarket Wines. Lidl and Aldi win 5 awards each, French and UK retailers close behind.
Amsterdam – With wine sales in Europe reaching more than €85 billion, supermarkets and hypermarkets now account for 20% market share and retailers’ own private label has surged to over 50% in major countries like Germany, France, UK, Spain and Italy. But the question is which retailers are offering consumers the best quality and the best value. The Private Label Manufacturers Association (PLMA) decided to find out and opened its annual International Salute to Excellence Awards to a competition of reds, whites, roses and sparkling wines. The results were eye-openers, too, for those who believe that only expensive wines please the palate. More than 250 wines from retailers in 16 countries were tasted and tested. Continue reading „PLMA’s Annual International Salute to Excellence names best supermarket Wines“